FLORENCE, S.C. — Women looking for their favorite high-end brands at lower prices have a new place to shop: A franchise of Style Encore recently opened in Florence. The store kicked off its grand opening event Thursday, with periodic giveaways, which will continue through Sunday when the store gives away a Louis Vuitton handbag.
Style Encore is one of five franchise store brands owned by Winmark Corporation. Encore’s sibling brands are Plato’s Closet, Music Go Round, Play It Again Sports and Once Upon A Child; all of the Winmark stores buy and sell used items.
Chasity Rowsey, owner and operator of Style Encore, also owns the Florence Once Upon a Child. Rowsey said it was her Once Upon A Child customers who got her thinking about owning another store.
“I think that there was a need,” Rowsey said. “There’s not a good resale shop for women here in Florence. You would hear a lot of moms that came into Once Upon that said, ‘We need this for us. This is great for my kids but we need something too.’ When Winmark started the brand, I just thought it would be a great fit for my mothers and for the community.”
Style Encore sells handbags, clothes, jewelry and shoes from brands such as Loft, New York and Co., Kim Rogers, Michael Kors, Kate Spade and Coach. The inventory of the store changes frequently since it is stocked with items sold to the story by customers. All of the brands sell for up to 75 percent off retail prices.
Laura Moore and her friend Meagan Cottingham attended the grand opening Thursday. They said they had not shopped at a Style Encore before but liked what they saw.
“It is convenient to have all of these brands in one store,” Moore said. “Plus, as a mom, I don’t pay full retail for anything.”
“When you have kids, like we do, we would rather spend the money on our kids,” Cottingham added.
Rowsey said there was a steady stream of customers Thursday, some of whom had previously been in to sell their used clothes and accessories.
“We have had a really great turnout,” Rowsey said. “A lot of women came in before and sold their items and looked through our inventory. We have a great selection of items; you can come in here and buy a $50 bracelet for 10, 11 bucks.”
Style Encore buys gently used women’s clothing, both business and casual, throughout the year. It buys all seasons and all styles. Visit the store or call 843-799-0654 for more information.