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Pawleys Island company uses secret weapon to make southern classic a tasty hit

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Posted: Monday, May 3, 2010 5:56 pm

PAWLEYS ISLAND - George Easterling works up a sweat while mixing a blend of mayonnaise, shredded cheese, and other goodies on Monday morning. The result will be a very popular brand of pimiento cheese, made from a recipe first shared among friends at Atlanta Braves games, then served at a local bed and breakfast.

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